The constraint
Creative work is bought on taste, which makes it brutal to sell over cold email: a portfolio link from a stranger is an instant delete. Creemy's problem wasn't the work — it was getting decision-makers who buy creative to open the door in the first place.
What we built
The engine, tuned for creative buyers: their target market mapped and verified, private sending infrastructure in their name, and an angle per prospect built from what the engine found in that brand's own market presence — never a portfolio dump. Every reply was answered by a human and qualified before it reached the team.
The plays that ran
Brand-side targeting. The people who actually commission creative work, mapped across the verticals the agency wanted, verified before any send.
Angle per prospect. Each email opened with something specific about that brand's presence, so it read like an observation, not a pitch.
Human-run replies. Interest answered same-day, objections handled, meetings booked to the calendar.
Results
| Metric | Result |
|---|---|
| Leads generated | 220+ |
| Meetings booked | 80+ |
What this means for you
If your agency wins on craft but the pipeline depends on referrals, the engine opens the doors so the work can do the closing.
Built with: ClayInstantlyAI research agentsPrivate inboxes
